Современные проблемы сервиса и туризма 2016_v.10_#4 | Page 6

Content 5 6 10 20 31 41 63 71 80 86 96 102 115 122 128 133 EDITOR’S NOTE "Intourist": 88 years of the history of tourism WELCOME ADDRESS LOCAL IN GLOBAL: FORMULA FOR TOURISM “Intourist”: the history of formation and development Lidia G. Berezovaya "Intourist": at the origins of the foreign tourism in USSR Vladimir S. Novikov Business under State control: Foreign tourism in the USSR in 1930–1980 Igor B. Orlov In the "Land of Icy Horror": the scientific and tourist expedition of "Intourist" to the Arctic in 1931 Liudmila P. Voronkova, Oleg E. Afanasiev, Leonid I. Marmer Historical posters of "Intourist": at sources of forming tourist image of the country Vardan E. Bagdasaryan "Intourist" of the Soviet Union as an ideological actor of the Cold War Andrey A. Ivanov Politization of incoming tourism in USSR during the period of the Cold War: causes and consequences Aleksey I. Tkalich Specific conditions of foreign tourists’ stay in the USSR Evgeniy M. Nikolaev "Intourist" – on the stability of brand and vicissitudes of the history Yuri S. Putrik Foreign tourism in the USSR: reflection the educational and scientific literature REGIONAL ISSUES OF TOURISM SERVICE “Intourist” as the legislator of the Soviet standard of tourist service in the regions Aleksey D. Popov "Soviet Rivera": recreation tourism of foreign citizens on the Black sea coast of the USSR in the 1960–1980-ies REGIONAL TOURISM STUDIES Activities of the regional branches of “Intourist” Yulia I. Mоrudenko Activity of the Abakan agency of "Intourist" in Khakassia and in southern Krasnoyarsk Krai (1970–1990-ies): Historical aspect Tatyana P. Kotova, Albina F. Hisamutdinova On the international tourism in Bashkortostan (1960-1980-ies) Elena Yu. Pashkova Organization of international tourism in the USSR in terms of Altai Krai (1960-1980-ies) Liubov S. Kletnova The development of incoming tourism in Baikal region in 1980-2000-ies (the case of regional branches of «Intourist») MOSAIC OF AUTHORIAL EXPERIENCE 143 151 153 Leonid I. Marmer "Intourist": Contemporary History Aleksej B. Volov "Intourist": Quality. Traditions. Hospitality Jozhev J. Shnaydgen "Gold fund" of "Intourist"