COMmERCIAL PRESENTATION
Traditional Czech Pharmacies:
IPC Pharmacies
Pharmacy is a beautiful science. Its purpose is to discover
medicine that would allow patients to live happier and more
valuable lives. As we like to say gladly and often, it is one of
the very few fields left in the world in which you can only be
successful if you’re constantly increasing the lifespan of your
patients. Isn’t this a perfect motivation and also a perfect
reward? For us, pharmacy has been a mission as well as
everyday reality for almost 23 years.
Such progressive development has lead to the birth of the
International Pharmaceutical Corporation, a.s. in 1999 to be
there to coordinate all the divisions and filial companies. This
significant Czech owned company, managed and operated
exclusively by pharmacists then emerged, currently focused
on developing a group of pharmacies across the Czech
Republic with excessive experience and a long tradition. At
this point there are 45 pharmacies in our group.
It all began with the Velvet Revolution and emerging of
private pharmacies in our country. One of the very first
private pharmacies in the Czech Republic as well as the first
of three major groups of pharmacies was opened in 1993 by
a local pharmacist, a graduate of Pharmaceutical Faculty of
Charles University in the centre of Hradec Králové at the
very spot where first ever pharmacy in the city had been
opened in the year 1540. The interior was decorated by
original antique furniture from the museum of pharmacy
which makes you feel like visiting an ancient traditional
pharmacy when you walk in. Outside, there is a golden lion
watching over the pharmacy. It is a patron of the pharmacy as
well as of its name – Golden Lion’s Pharmacy.
The main difference between IPC pharmacies and their
competition is the quality of services we provide without the
negatives of big chains always trying to create an oligopoly.
We vigorously refuse otherwise common controversial
practises such as irrational altering of patient’s medication in
the name of gain, motivation of our employees to sell more
rather than provide quality care, aggressive marketing etc.
The independence is also preserved for every single pharmacy within the group as its chief pharmacist is solely responsible for its correct operation. The main goal is a fully satisfied
patient whose health condition is carefully monitored by a
pharmacist who educates themselves continuously in order
to be true professionals at all times. We believe that satisfied
patients are the best marketing campaign for every company.
Development of our company has then continued with
opening of many other pharmacies inside and outside Hradec
Králové and so building of a modern group of pharmacies
with tradition began. The extent of our activities has spread
and widened continuously into many different branches of
medicine as the new divisions were founded. Pharmacy
division is responsible for founding pharmacies, hospital
division supplies hospitals, distribution division distributes
drugs across the Czech Republic and abroad, marketing
division is focused on marketing in the field of health service
and pharmaceutical economics and the ZP division is
focused on medical tools. Most recently, a gastro division
has been founded which organizes cafés, restaurants and bars
with medical background as well as provides catering for
medical events.
New pharmacies are being opened every year, among the
recently opened are for example pharmacies in Slatiňany and
Seč. IPC pharmacies also intensively support sports and the
activities of Pharmaceutical Faculty in their hometown;
therefore they are a proud partner of the HC Mountfield
Hradec Králové ice hockey club as well as of the Union of
Czech Students of Pharmacy.
Writer: Mgr. Petr Mašát
This is a complete list of IPC Pharmacies
in the Czech Republic
www.ipcgroup.cz
www.lekarny-ipc.cz
IPC pharmacies… All you need for health…
22
#4 spring/summer 2016