WSI Wisdom Book English Version | Page 23

Goals and Challenges: The Results: Before working with WSI, the client had a lot of people providing basic information, such as dates and training programs by phone, face-toface and email rather than through an online presence. This professionally designed website ranks very high in the search results for a lot of the keywords related to FCG’s services. The site is also very functional meeting all the needs that the client had initially. From July 2009 to July 2010, the client experienced a 305% increase in direct sales as a result of WSI’s services. They also only had local coverage and wanted to expand their reach. WSI’s goal was to develop regional and national coverage by helping the client be found in Google, while reducing costs by having all their information online. The Solution: To meet the needs of First Consulting Group, WSI built a robust website with a very functional calendar of events where clients can register for FCG’s training programs. We also did some search engine optimization (SEO), so they could target their services in different cities. TESTIMONIAL “Great work, great design, I don’t even want my competition to know about what I’m doing. Thanks a lot to WSI!” Juan Manuel Flores Cervantes Socio Consultor First Consulting Group We have submitted their seminars to related directories and we have built many landing pages per topic, w