Writers Tricks of the Trade Volume 5, Issue 5 | Page 34

PRESS “CONTROL” THEN CLICK ANY COVER TO PURCHASE THE BOOK HOW TO COMPETE WITH AMAZON (CONT’D) readers can connect with authors, get signed ebooks, and ask live questions. I see a community that is as much fun for readers as reading is. Which leads to: 4. The active ebook. In a nutshell, the book becomes the killer app. Each ebook is its own forum, chatroom, review archive, and fan fic collection. It's constantly updating. Ebook 2.0 isn't video, or better font. It's a community. 5. Free. Amazon hasn't figured out how to monetize free. KU seems to be a success, but that's a paid service. In order to offer free books on Amazon an author has to go exclusive with Select and they're only allowed 5 free days every three months. Or they have to jump through hoops to get a book permafree. There is money to be made on free (via ads). BUY 6. Erotica. Amazon treats it like a red-headed stepchild. Selena Kitt's Excitica is picking up the slack there. Readers want th