World Monitor Magazine April 2017 - Page 126

additional content Exhibit 7: Medical affairs (MA) Conclusion Combined with a diligent effort to cross-pollinate the pharmaceutical organization with strongly supported interdepartmental communications and collaboration channels, critical teams can serve as a catalyst and oversight engine for better-informed business decisions, from R&D through commercial and supply chain activities. And perfecting the capabilities of these critical teams will lead to development 122 world monitor of fundamental operating levers involving strategy, organizational structure, process, and skills, further improving company performance, productivity, and innovation. Having an integrated critical team can make the difference between seizing the opportunity to get ahead of the curve or becoming the victim of inevitable disruption. based on Strategy & Reference: www.strategyand.pwc.com