Mykonos is one of the most diverse islands in the world.
One can find any kind of person, activity or lifestyle they
are looking for. Its energy moves and changes like the
famous Mykonian winds. It is the destination that inspires
the unexpected, where you would laugh, feel relaxed and
rejuvenated, but also be inspired, go wild and even fall in
love. From Hercules to the Greek war for independence, many
stories have been written on this magical island and one of
them is the story of DIDA.
Mykonos is the birthplace of DIDA. It was the beautiful
people interacting with the Mykonian nature and the strong
connections between people on the island exploring their
Mykonian self that brought inspiration to its founder, Tzima.
DIDA is not just a fashion brand but a form of expression
and exploration of the perplexed female individuality. It is
about searching for the silver lining between the girl and the
woman within. DIDA believes that the true beauty behind
every woman lies within her diversity within all characters
and aspects of life, which is what we should strive for and
celebrate. It is the combination of elegance and playfulness,
sensitivity yet wildness, that DIDA aims to awaken within us.
This is what the lucky ones, who know how to explore
and celebrate Mykonos experience in every trip. Similar
to its birthplace, the brand embraces the versatility of
the feminine character, accompanying her to wild and
unexplored experiences from the fun sunny beach moments
to the elegant Mykonian town strolls. The true beauty
behind every woman is her diversity in character and
that’s what Mýkonos unravels in those who let the islands
influence in. DIDA invites women to explore and discover
their perplexity from their feminine, elegant and wise self,
to their wildly playful and adventurous side.
Confidence is the first step to self discovery. DIDA inspires
that step by creating swimsuits that will embrace both the
physical and personal features.
DIDA is playful yet elegant, wild yet beautiful. She is herself.
If you would like more information about this topic,
please contact DIDA at +447974203915 or email at
[email protected].
DIDA SWIMWEAR [email protected]
www.dida.co.uk
supported by EUROBAK
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