WNiF Magazine - Winter 2017 Edition | Page 15

The way to conduct sales processes has changed , and you and your business need to change with it .
and then packaging products and services into solutions that resolve specific needs and helps you stand out and attract more clients .

The way to conduct sales processes has changed , and you and your business need to change with it .

What You ’ ll Learn From Sales and Marketing 2020
There ’ s a lot of talk about the industry not doing well but the truth is , the industry is still well and truly thriving . What ’ s more likely to be happening though , is that businesses and small operators are just not keeping up with the times . They need to adjust the way they do things to suit the environment .
These days , successful marketing and selling ( and this applies to everything , including fitness ) can no longer be done how it used to be . The way to conduct sales processes has changed , and you and your business need to change with it . Now is the time to update your sales skills and those of your team , to learn and adopt the new way of selling ; this is the only way that you will remain competitive in 2020 and beyond .
In recent years , the biggest change to sales techniques has been the necessity to adopt a “ We ” way of selling ( which involves communities and collaboration ), in replacement of the traditional “ Me ” method of selling . The next generation of successful fitness businesses however , will be identifiable by their implementation of cutting-edge systems and processes including Authority Positioning , Authority Marketing , One Chance Selling and Inspirational Sales systems .
In your business , do you fear or have you ever suffered from any of the following :
• low or no leads
• poor or no business positioning
• beaten by competition
• low conversions
• price cutting or dropping
• low or no sales
• low yield or no profit
• increasing worry , stress and frustration
• no help ( i . e . left to do it on your own )
• staffing issues , such as poor results recruitment / retention / moral ?
If so , Sales and Marketing 2020 is for you .
Sales and Marketing 2020 is your chance to learn from two global super powers , to take home the knowledge you need to future-proof your business and eliminate the worry of the unknown that 2020 may bring with it . Sales and Marketing 2020 is your key to a faster and more efficient and effective way to sell fitness .
To discover more about how this program can transform your fitness business and set you up for future success , phone 02 9994 8033 or visit www . wnif . com . au / sales-marketing-2020 to register .
WHAT ’ S NEW IN FITNESS - WINTER 2017 15