WNiF Magazine - Autumn 2015 Edition | Page 40

WHAT’S NEW IN TRAINING AIDS PERICOACH Five questions with... SWEDISH POSTURE A Personal Trainer For A Woman’s Pelvic Floor Muscles Swedish Posture Brace PeriCoach is a new training device designed to be used by women at home for just a few minutes a day – it’s a personal trainer for a woman’s pelvic floor muscles. It works in partnership with its user to help them get their confidence back through enhanced control of their bladder, with the peace of mind of doing pelvic floor exercises at home. PeriCoach is a discreet device that has an in-built sensor that links to a smart phone app via a wireless Bluetooth connection. PeriCoach exercise programs are specifically designed by leading pelvic floor specialists. PeriCoach is being launched in Australia before any other country in the world. The Swedish Posture brace will assist you to activate your back muscles; it works as a reminder for you and your muscles where to work for a good posture. more info/video Because it “forces” you to keep a good posture in a relaxed way your muscles will slowly “learn” the new position and feel comfortable in that position. Available in white or black for $59 each. FEATURED PRODUCTS more info/video HYPERICE VYPER – The World’s First High Intensity Foam Roller Following on from the successful launch of the Hyperice Ice Compression Wrap which was initially only available to professional athletes and colleges teams, Hyperice now introduce the VYPER – the world’s first high intensity foam roller and cutting edge fitness recovery device. Using a combination of vibration and pressure to loosen up muscles and increase circulation, the VYPER is a 40 multi purpose fitness device like no other. Starting with the end in mind, advanced engineering has been employed to work out just how much force and frequency was required. Powered by rechargeable lithium ion batteries, the VYPER gets all the power needed for up to 2 hours of use. better recovery. more info/video CLICK HERE TO BUY NOW! It’s not until you put your body onto the VYPER that you understand the power of this incredible training device. Using 3 different speed settings the VYPER is excellent for myofascial release warm up and reducing muscle soreness and stiffness for a WHAT’S NEW IN FITNESS - AUTUMN 2015 Ian Jones CEO at PaySmart As one of Australia’s largest and most established direct debit billing companies, PaySmart is an industry benchmark, providing integrated direct debiting and management software solutions tailored for the fitness industry. WNIF: What operational tips can you give a fitness business to help them establish and maintain effective cash flow management? For any business, cash flow is king, but often the challenge is to secure a steady stream of it! We recommend that a fitness business should have a least 65 per cent of its members on direct debit—this should supply sufficient cash flow to pay wages, rent and electricity — and if there’s any surplus funds, you can begin to tackle your plans to grow and enhance your business. Direct debit billing also gives your members flexibility to chip away at their fee, rather than having to outlay a large sum of money up front, so it’s convenient, flexible and helps you build a loyal member base. Finally, automated systems and processes offered through direct debit billing can streamline and shore up your cash flow, dramatically reducing administrative workloads and freeing you up to work on your business. WNIF: PaySmart offers ‘full service’ billing. Can you explain what that means? It may seem like direct debit billing is a fairly standard service, but the truth is, there’s a world of difference in the level of service offered by different companies. PaySmart’s four layers of service is recognised Australia-wide as an industry benchmark. At no extra cost our clients enjoy access to a dedicated BDM, an Australian-based customer service centre, and the latest in technology and security, including access to online accounts 24/7, 365 days a year. It’s important for fitness businesses to study the fine print when looking at special direct debit billing deals, to ensure full service is offered as part of the quoted price. Check if you’ll receive telephone support from Australian staff, online access to your accounts whenever you need it, and comprehensive debtor management systems for dishonoured payment recovery. PaySmart offers all this and more at no extra cost, so make sure you’re comparing apples with apples when you’re weighing up you "