WELCOME
VOLUME 6 n ISSUE 2
he process for developing each
IBA Success Magazine begins with
reflections of past editions coupled
with what may be going on in my
life or the lives of those around me. For this
issue, the pandemic, social injustices, and a
strained political climate collided and were
all strong considerations to lead the theme.
I, however, thought it would be prudent to
focus on how all of those outside forces
affect businesses locally and globally,
triggering individuals to look beyond their
comfort zone. Welcome to the Global
Edition of IBA Success Magazine!
As an African American business owner
who is understandably saddened by the
impact of police brutality and fearful of
the short and long term implications of the
pandemic, I empathize with the concerns
of most business owners. No matter what
your industry or product, universally, the
business has been affected. For those who
were innovative and quickly adjusted to
the new normal, the business has thrived.
In contrast, others have been forced to shut
their doors permanently.
COURTESY KALYSA WILSON
Many who have found themselves among
the unemployed have begun to explore
entrepreneurial pursuits that had once
been fleeting ideas. My regular readers
understand that being an entrepreneur is
in my blood. I live it, eat it and love it. I
am overjoyed when someone new begins
to pursue their passions, especially during
challenging times such as these.
Our featured cover story explores how one
business owner created a service that will
allow all people to conduct business with
each other regardless of their race. Infinite
Scholars, a national scholarship fair, tackles
the question, “Does obtaining a higher
education for black youth really matter?”
This issue also has interesting interviews
ranging from restaurateurs to retailers
regarding how they are adapting to a world
suffering from COVID-19 and how rioting/
vandalism has affected their business.
This issue also features the six cover story
contestants who supported our first annual
cover contest. Each one shares how they
have managed to maintain a level of
success during some tough times.
Because I recognize that IBA Success
enjoys a national platform, I felt it was fitting
to create a program that would help push
the products of business owners globally.
I have created “Shop Success”. Be sure to
read more about it.
I am truly excited about everything in this
issue. It is a true example of my commitment
to bring each reader something that will
help to improve them personally and/or
professionally. It allows me to look in the
mirror and know that I have done my very
best, despite what might be thrown my
way, to create the most edifying product
that I can. I invite each of you to do the
same within your industry, your product, or
even if you work for someone else. Bring
your best two feet forward each and every
day. I invite you to enjoy this edition just as
much as I enjoy bringing it to you.
Again, welcome to the Global Edition of
IBA Success Magazine!
—Jennifer Yon
VOL 6, Issue 2 n IBA Success Magazine 3