F E AT U R E
VAPING ADVOCACY GROUPS TAKE FIRM STANCE ON
Irresponsible
Labeling of e-liquids
Part I
W o r d s & P h o t o s b y To n y O t t o m a n e l l i I I
L
abeling e-liquids can certainly be challenging. Things
to consider when labeling your e-liquid include health
warnings, age requirement, ingredients, flavor profile
and the amount of nicotine inside.
However, the most important aspect of designing a
label, especially considering the current controversy surrounding
Vaping, is to make sure that it cannot be considered appealing
to children.
The reason why the image of the vape industry needs to be
reputable is because criticisms might harm the changes that
Vaping is making to society.
Vaping has been strategically thrown under the Public Health
sector’s microscope with the FDA shining a spotlight on it,
salivating at the chance to pass harsh regulations on the entire
industry, greatly affecting this consumer-driven resolution
towards are reduction of tobacco abuse. Yet, Vaping has very
recently been given some of the respect it deserves.
A recent report released by the Royal College of Physicians
(RCP), Nicotine without smoke: tobacco harm reduction
addresses the concerns that e-cigarettes will increase tobacco
smoking by renormalizing the act of smoking.
Other concerns are that Vaping may act as a gateway to
smoking for young people, and be used by smokers as only a
temporary rather than permanent cure. RCO concludes, “To
“Cartoon marketing is a sad attempt at
nostalgia, while it may not be appealing
to all kids even one is too many and
as vapers we need to speak with our
money and not support companies who
take part in this activity.”
Acceptable, Elegant Labeling
date, there is no evidence that any of these processes are
occurring to any significant degree in the UK.”
There has also been a study funded by our own Food and Drug
Administration from seven international tobacco control experts,
which concludes the FDA should tread lightly when it issues its
first-ever set of rules on this unregulated $3.3 billion industry in
the next few weeks.
But there is always a catch somehow. For instance, While
e-cigarettes might improve lives, they also may entice children
to take up the nicotine habit – especially when the industry is
targeting them with advertising and kid-friendly flavor varieties.
As it spells out the wonky aspects of testing requirements and
health and safety standards, the FDA must lay down the law on
the industry’s odious and persistent efforts to draw in the
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