Make your brand stand
out from the cloud
These are uncertain times for the
UK vaping industry. There are
still great opportunities, but also
increasing challenges and
growing competition, especially
from overseas brands.
you spend advertising (whether
in this magazine, which we
named by the way, or anywhere
else) has to work incredibly hard
to catch the eye, to resonate,
and most importantly... to sell.
Against such competition, a
great brand will be one of the
main elements that will help
some e-cigarette and e-liquid
companies to survive and thrive
while others fall behind.
This is more easily talked about
than achieved. For it to really
work takes strategic knowledge
and understanding, creative skill,
and years of experience.
Is your brand a
vape to remember?
Every day we encounter
hundreds, if not thousands, of
media and brand messages - but
very few stick in our minds. Only
ones that are relevant and
memorable have even the
slightest chance of registering.
226 ISSUE 08 VAPOUROUND MAGAZINE
co
oisse
nn
r
v ap o u r t o s av o u
Create a Brand is an awardwinning agency in the field of
e-cigarette and e-liquid
branding, advertising and
marketing. We understand the
core industry, its numerous
markets and the various consumer demographics within them.
We are highly familiar with the
TPD and the constraints it is
imposing – overall, as well as the
regulations on advertising etc.
Having had a great deal of
experience working with the ASA
in particular, we know we can
still help our clients succeed even
within these boundaries.
ur
If you are a company in the
vaping industry, your product
may well be excellent, but in a
highly competitive market- place,
unless it is noticed, success will
be a pipe dream. Every pound
The
Years of award
winning experience
in the industry
On these pages you can see just
some of the work we have done
for UK vaping companies and
brands.