VAPOUROUND CBD MAGAZINE VMCBD2-compressed | Page 63

On the launch of phase one of CUBID this spring, Brand Creator Danielle Nodwell said: “We aim to be the top CBD brand in the UK and EU by the end of this year. We are going to change the way things are done and set a new standard. We want to revolutionise the industry, put the customer first, and create a movement.” From Seed to Sanctuary CUBID CBD uses organically grown hemp from Colorado in the US.There sits a luscious hemp farm spanning 240 acres. In keeping with the sustainability of hemp, farmers use local water sources to grow and maintain the high-grade hemp year-round. The CUBID team chose this farm in particular because it’s all in the science when it comes to CBD. Danielle told us the quality of the CBD extract used in these products is ‘unrivalled.’ “Chemists and engineers work tirelessly with the hemp farmers to develop unrivalled CBD extract that is natural, organically grown and botanical. “We wanted to create a brand that represents quality and transparency. We are in a league of our own.” “We wanted to create a brand that represents quality and transparency. We are in a league of our own” Choose a Better Day the 9 to 5 of work demands; it’s for anyone who needs to take a moment for themselves and reset; it’s for those who want to adopt a more natural, clean living lifestyle.” This got me thinking, ‘what makes my day better?’ It could be as simple as a good night’s sleep, a glass of wine, a bath bomb, a walk with the dog or some ‘me’ time. As editor of the UK’s leading CBD publication, I’ve been guinea pig to many one hit wonder products. I’ve been trying and testing products for the past six years for publication, so I know a great quality brand when I see one. I’ve never seen anything like CUBID. I was intrigued when I read this on the packaging. Danielle explained that so many products are funded, planned and dumped onto the market destined to fail because they have no provenance – no story – adding that this is the total opposite to what this exciting, innovative range has created. “CUBID is a lifestyle. It’s not meant to suit or fit a certain person. The best thing about CBD is its individuality and the power it has to make a difference to people’s day-to- day lives. It’s for young aspirational women who want to invest in premium skincare with a difference; it’s for working professionals who need a daily dose of serenity away from Another element to CUBID is education. As CBD is an area which requires a lot of research and guidance, Vapouround CBD and CUBID CBD have teamed up to bring you the UK’s finest CBD Academy, which will take place August 12 in London. VAPOUROUND CBD MAGAZINE 63