Urban Connection Issue 2 Urban League Connection Volume 2 | Page 67

“ When you are needy , you feel it the most during the holidays ,” said Angelia Bills , vice president of communications for the Urban League , which serves St . Louis City , St . Louis County and St . Clair
counties . “ This really stabilizes families .” This is the 95th year for the campaign , a collaboration of the United Way of Greater St . Louis and the Post-Dispatch . The 100 Neediest Cases name comes from the 100 cases profiled in the Post-Dispatch . But the campaign includes more than 12,000 cases , representing people from seven counties including St . Louis city .

Citi Employees Donate to 100 Neediest

For more than a decade , Citi employees have participated in the 100 Neediest Cases campaign , in which the Urban League serves nearly 1,000 low-income families through the United Way of Greater St . Louis / Post Dispatch 100 Neediest Cases Program . The majority of adopted families receive numerous boxes containing items such as bed linens , clothing , shoes , appliances , etc .
Families also receive gift certificates and financial aid . The 100 Neediest Cases began in 1922 as an annual charitable campaign that selects 100 families and individuals during November and December . The sponsoring organizations and other charities absorb the administrative cost . Local organizations adopt individual cases ; donate food , medications , household necessities , holiday presents , etc .
This year , those working at the CITI financial services company in O ’ Fallon , Mo ., adopted 57 families who participate in Head Start and other programs through the Urban League of Metropolitan St . Louis . The result ? More than 500 boxes of items including clothes , bedding , kitchenware , toys and games ; 25 new bicycles and 16 boxes for the food pantry .

“ When you are needy , you feel it the most during the holidays ,” said Angelia Bills , vice president of communications for the Urban League , which serves St . Louis City , St . Louis County and St . Clair

counties . “ This really stabilizes families .” This is the 95th year for the campaign , a collaboration of the United Way of Greater St . Louis and the Post-Dispatch . The 100 Neediest Cases name comes from the 100 cases profiled in the Post-Dispatch . But the campaign includes more than 12,000 cases , representing people from seven counties including St . Louis city .
About Citi :
Citi , the leading global bank , has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions . Citi provides consumers , corporations , governments and institutions with a broad range of financial products and services , including consumer banking and credit , corporate and investment banking , securities brokerage , transaction services , and wealth management .
Citi currently operates , for management reporting purposes , via two primary business segments : Citicorp , representing Citi ’ s core growth franchises and Citi Holdings , which contains businesses and assets that are not core to Citi ’ s future . Citicorp is focused on providing best-in-class products and services to customers and leveraging Citi ’ s unparalleled global network , including many of the world ’ s emerging economies .

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