UKSPA Directory 2017 2017-18 - Page 283

UKSPA Directory 2017 Future Fusion Business Affiliate 283 Future Fusion delivers content for a range of clients, including UKSPA, and is part of Future PLC, home to brands such as TechRadar and T3 Locati on Quay House The Ambury Bath BA1 1UA Contact detai l s Dav id Parker Account Director, Future Fusion T: 07979 537 614 E: david.parker@futurenet.com www.futurefusionagency.com Future Fusion is the content marketing agency of Future PLC – a publishing company with over 30 years specialising in creating content and experiences for a business and consumer audience. We work hand-in-hand with Future’s core brands to deliver outstanding content to partners. From Virgin Holidays to eBay, Tesco to UKSPA, brands choose us because we always deliver. Partnership with ukspa In touch with the evolving Science Park and innovation ecosystem, UKSPA recognised the need to align itself with the new generation of entrepreneurs and researchers. So when the opportunity arose to seek a new agency to deliver its communications strategy, UKSPA selected Future Fusion for its enthusiasm, its professionalism, and its understanding of the power of visual impact. Already delivering the new Directory and the new-look quarterly magazine, Breakthrough, Future Fusion’s focus on quality and design-led approach is having a positive impact on the breadth of UKSPA’s readership. Technology sector Future is the UK’s largest and most influential technology publisher, reaching a monthly audience of over 8 million. The tech portfolio includes: • TechRadar: the UK’s #1 consumer tech site, with 4.9m UK monthly unique users • T3.com: 506k UK monthly unique users. 74% of traffic from organic search • Gizmodo.co.uk: 1.5m UK unique users. Over twice as likely to be students than the GB average. Digital and Social media e xpertise Future’s social media team understands how to talk with an audience, not at them. Every part of our social media posts, from image to text, is refined by listening to the conversations users are already having among themselves. Combining traditional analysis of our social media data with an agile, audience- led approach means we are capable of getting the absolute most out of every post we make. We are also experts in video production, having worked with clients such as EE, Universal, and Tesco Mobile to create engaging and compelling content. All of this is why in the last 12 months Future’s digital audience has grown to: • Facebook: 17.4 million. Up 19% y-o-y • Twitter: 4.7 million. Up 22% y-o-y • YouTube: 2.2 million. Up 26% y-o-y. We can work with you Future Fusion is the natural partner for any UKSPA member looking for content, marketing, and branding to help move its facility or business along. We have experience in working with important brands to fulfil their marketing needs and connect with their target audience. • Expert knowledge – we know how to transform your messages into exciting content that delivers great results. • Invaluable experience – we have over 30 years’ content and media experience under our belts. • Multi-channel strategy – we produce market-leading content with insight at its heart. ■