UKAR ARena | Page 14

JOHN FAIRHURST. Policy and External Affairs Director, PayPlan Dealing with priority debts is an increasingly pressing issue for many of our clients. We are seeing more and more people who do not have enough money to pay for essential bills like council tax and utility bills, and these tend to be clients who simply don’t have enough income to support their day-to-day expenditure. The issue is less often about how to deal with priority debts (which remains straightforward for clients with a reasonable surplus income) and more about how to deal with the underlying budget deficit. Priority debt problems are usually a symptom of that deeper problem. If we’re asking, ‘is debt advice sufficient to fix that?’ or ‘do we just need a new debt solution or better forbearance?’ then the answer is mainly ‘no’. The problem is less about lack of a suitable solution, more about a lack of sufficient income. Debt advice can still be enormously helpful for people with a deficit budget – traditional advice tools like budgeting help, income maximisation and help with prioritising repayments can ease stress and pressures on household budgets. Helping people understand the options open to them represents a real step forward. Inevitably though, we are seeing a growing number of cases where there are no ‘good’ options. Where the only way to balance a budget is via significant (and often unpalatable) lifestyle change. Engaging with these clients who, not unreasonably, can feel there is no ‘answer’ to their problems remains a challenge. We need to think carefully about how debt advice is promoted to this group – the value we can offer is more about the process than easy fixes or solutions and our communications should reflect this. “THE ISSUE IS LESS OFTEN ABOUT HOW TO DEAL WITH PRIORITY DEBTS AND MORE ABOUT HOW TO DEAL WITH THE UNDERLYING BUDGET DEFICIT.” 14