UK Cigar Scene Magazine June Issue 6 | Page 31

Major Refurbishment at Historic James J Fox London Refurbishing James J Fox’s historic store at 19 St James’s street was never going to be straightforward. The historic building and the location has meant a three year project to get final approval for a major refurbishment project which is now underway. This most historic of London’s retail establishments opened its doors in 1781 as Robert Lewis supplying tobacco to the gentlemen of London whose clubs were located in the area. In 1992 the business was acquired by James J Fox who themselves have a fine history of supplying Tobacco and cigars to the smokers of Dublin dating back to 1881 and who opened their first London store in 1947 in Burlington gardens. The store can claim some very famous customers too. Top of the list is always Sir Winston Churchill and the store has also notes many members of the British Royal family and many foreign royals among their customers as well as Oscar Wilde and many of the British regiment officers mess. The first stage of the project has involved redecoration and improved air conditioning in the basement museum. The museum is a feature much valued by the stores customers and it is home to some amazing cigar history from the extraordinary boxes of cigars which date back to the Great exhibition of 1851, to the Churchill cigar archive including the chair he sat in when he came to the store and his ledger which contains hand written details of his cigar orders. The reinvigorated museum space will be available for hire and it will still be possible to ‘sample’ a cigar. The museum area will be open for sampling while work is being completed in the first floor lounge and will be fully refurbished by the end of July. . The second phase of the project will be the much anticipated extension of the first floor sampling lounge to the whole of the first floor. There will be seating for 25 in comfortable leather chairs and Chesterfields together with new toilets. This is going to be a very welcome additional space for London’s cigar lovers to enjoy. It is anticipated that the new lounge will be fully opened by the end of July. The final stage will be the completion of work in the historic store itself. This will be a sympathetic redecoration with the store being left much as it has been for many years, just ‘spruced up’! 30