uhd2808_news 01/09/2015 11:58 Page 7
UHD initiative from WD, Fox, Samsung
torage solutions specialist WD
has unveiled its My Passport
Cinema 4K Ultra HD (UHD)
movie storage device, which it says is
an easier and faster way to organise,
store and enjoy high-definition digital
movies and TV shows - including new
releases in up to full 4K UHD
resolution with high dynamic range
(HDR) - on Samsung SUHD TVs and
other VIDITY-enabled
devices.
The new My Passport
Cinema drive utilises
VIDITY technology to
allow users to experience
movies in crystal-clear, true 4K
UHD picture and immersive audio.
According to WD, users are able to enjoy 8.3
million pixels of “stunning” entertainment in
minutes by simply plugging in the My
Passport Cinema drive into a VIDITYcompatible UHD TV or device and
purchasing preloaded movies from
Twentieth Century Fox Home
S
“Our focus is on creating
the highest-quality
consumer experience
possible.”
Ultra-HD boost from
Sky Deutschland
Sky Deutschland has
secured additional
capacity from satellite
operator SES for Ultra-HD
broadcasts on ASTRA at
19.2 degrees East.
“At Sky Deutschland, we
believe in being innovative
with our offerings and
providing our customers
Entertainment. Once purchased on the My
Passport Cinema drive, the movie can be
accessed immediately online or offline on
any VIDITY-enabled device such as
Samsung’s 2014 HU series 4K UHD TVs and
2015 JU and JS series 4K UHD and SUHD
TVs. Users also can download additional
titles via M-GO or other VIDITY retailers.
“Our focus is on creating the highestquality consumer
experience possible,” said
Danny Kaye, EVP, global research and
technology strategy, Twentieth Century Fox
Home Entertainment. “This means the
quality of the content as the demand for 4K
Ultra HD content continues to increase and
evolve, but also the ease of content
acquisition and playback on next-generation
TVs and other devices. WD’s My Passport
Cinema drive with VIDITY technology brings
together this unprecedented quality with the
convenience of digital.”
“The My Passport Cinema drive provides
with the best television
experience, and have
therefore been investing in
Ultra-HD. The agreement
with SES gives us planning
security in terms of
capacity so that we can
continue to develop UltraHD and get it ready for the
market,” said Holger
Ensslin, chief officer of
legal, regulatory affairs
and distribution at Sky
Deutschland.
“We are pleased to
partner with Sky
Deutschland as they
embark on their Ultra-HD
journey. There is no better
way to broadcast Ultra-HD
than on satellites: unlike
other infrastructures,
satellites can deliver UltraHD programmes in the
best quality available and
cost-effectively all over the
another way for our customers to enjoy
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