As a recent graduate from Lewis University with a Bachelor of Arts degree in Music Merchandising, it is easy to relate to the struggles of choosing a college major and utilizing one’s degree after he or she graduates. Students often question which major will best fit their interests, as well as the benefits and financial stability that coincides with his or her decision. For some, the choice is obvious and no change occurs throughout the course of a student’s education, and for others, students will make several adjustments in their career focus while studying at a collegiate level. While there are many career options out there, studying music or music business is unique because there are many careers within the music industry, creativity is shown inside and outside of the workplace, and music is all around us.
Primarily, one of the benefits of studying music or music business is that there are multiple roads that the aspiring artist can take once he or she commits to a music degree. According to David and Tim Baskerville, authors of Music Business Handbook and Career Guide, “…talented individuals- agents, managers, producers, sound engineers, label executives, bookers, promoters, broadcasters, business advisers, lawyers, accountants- perform their vital roles throughout the process. The differences, of course, are in the details” (Baskerville 3). These occupations are all crucial to the music business, because without them, the music industry would be chaos. Agents and managers keep his or her client’s schedule organized and handle the artist(s) appearances, while producers, sound engineers, and label executives are responsible for creating a final product for a specific audience to enjoy. Booking agents or promoters line up concerts and spread the word about them. Lastly, lawyers and accountants handle contracts and financial decisions and disputes in a fair and efficient manner. These occupants may be employed by a specific record label or work independently. Perhaps it is common sense, but it is important to remember that there are many people who work alongside the artist, band, or performer to help them establish their brand.
Benefits of a Music Degree
Written by: Tina McKee