BY SUHAIL MASRI
how training
COLUMN - Executive Talk
Many companies have doubts when it comes to training and return on investment. But the truth is that training has often been linked to improved employee performance and retention. Indeed, the value that a trained employee can bring to the organization is immense, and the importance of training your employees, both new and experienced cannot be overemphasized.
Effective training results in employees who know what they’re doing, are more efficient, and have a good feeling about the company. In light of the aforementioned, you should most certainly invest in training activities for your employees.
In this article, the experts at Bayt.com, the Middle East’s leading job site, outline five advantages of training your employees for your organization:
1. Training improves performance and reduces costs
Due to changing trends in today’s economy, it is essential for employees to be up-to-date with necessary skills.
In the Middle East region, 35% of professionals feel that they do not have all the resources they need to do their job well, as per the Bayt.com ‘Employee Engagement in the MENA’ poll, April 2014. A poorly trained workforce will lead to poor performance and result in costly mistakes.
Training does not only enhance an employee’s aptitude to do the job, but also reduces accidents and ultimately, costs.
2. Training drives employee loyalty and job satisfaction
A company that spends time and money on an employee is highly valued in the long run. Nowadays, employees don’t stay with companies for too long.
As a result, turnover costs are very high. 7 in 10 professionals want to work for a company that has career growth prospects, encourages new ideas and provides training opportunities, as revealed in the Bayt.com ‘What Makes a Company an Attractive Place to Work?’ poll, February 2014.
Through training, employees will feel grateful that management has thought about furthering their skills to help them do a better job. This will not only promote loyalty, but will also increase employee motivation and create a happy workplace.
22 | TRAINING MAGAZINE MIDDLE EAST JAN 2015
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