Training Catalog 2019 Training Catalog Jan 2019 | Page 68

Social Media Marketing Social media is a staple of modern life. It is so enmeshed in the way we communicate that companies have little choice but to engage social media as part of their marketing strategy. Before implementing any social media strategies, you should take the time to understand the benefits as well as the risks. With our Social Media Marketing workshop, your participants will discover the specifics of how to effectively use social media marketing. By utilizing different social media platforms to reach current and potential customers, your marketing will only see success. Course Outline: • • • • • Facebook YouTube Twitter LinkedIn Google+ • • • • • Pinterest Tumblr Flickr Snapchat Instagram Stress Management Positive and negative stress is a constant influence on all of our lives. The trick is to maximize the positive stress and to minimize the negative stress. Your participants will be shown how stress can be positive and negative, and we’ll look at the Triple A approach that will form the basis of this workshop. The Stress Management workshop will give participants a three-option method for addressing any stressful situation, as well as a toolbox of personal skills, including using routines, relaxation techniques, and a stress log system. They will also understand what lifestyle elements they can change to reduce stress. Course Outline: • • • • • Understanding Stress Creating a Stress-Reducing Lifestyle Altering the Situation Avoiding the Situation Accepting the Situation • • • • • Using Routines to Reduce Stress Environmental Relaxation Techniques Physical Relaxation Techniques Coping with Major Events Our Challenge to You