TopShelf Magazine October 2017 | Page 25

interviews AN EXCLUSIVE INTERVIEW WITH SARAH NOFFKE Sarah Noffke, an Amazon Best Seller, writes YA and NA sci-fi fantasy, paranormal and urban fantasy. She is the author of the Lucidites, Reverians, Ren, Vagabond Circus and Olento Research series. Noffke holds a Masters of Management and teaches college business courses. Most of her students have no idea that she toils away her hours crafting fictional characters. Noffke's books are top rated and best-sellers on Kindle. Currently, she has published over 20 novels. Her books are available in paperback, audio and in Spanish, Portuguese and Italian. What would you like our readers to know about yourself? My name is Sarah Noffke and I’m the author of five YA and NA series. I write sci-fi, fantasy, paranormal and dystopian. I was born and raised in Texas, but I currently live in Southern California. I’m kind of a nomad and move to wherever the wind blows me. That kind of living really helps me as a writer to become acquainted with many locations, which invariably become settings in my books. When I’m not writing then I’m teaching college business courses. It really makes www.TopShelfMagazine.net I’ve been writing my entire life, so I think the urge was always in me. However, I used to have a real job. A professional one. One of those jobs where people go to meeting and do reports and things are very business-like. I loved it, but I totally felt like something was missing from my life. My brother died suddenly in his sleep one day and after that I remember thinking, “What if I die before really doing what I want with my life?” And after that I knew I needed to start checking some stuff off my list and one of them was to write a book, which turned into books and now is an obsession.   What is the appeal for you in writing to a young adult audience versus an adult audience? More potentials. Young adults aren’t settled yet. They don’t know who they are, what they want or who they are ending up with. They are in a mode of discovery and that makes their stories so much fun and rich. Their immaturity and naivety is also a huge component. Now, don’t get me wrong, writing for the adult audience is also amazing for different reasons. There are potentials there that can be even more fun.   You write Sci-if Fantasy about a separate race of people called Dream Travelers. Describe to us what a Dream Traveler is and what their powers are. Would you be willing to share how you’ve been able to become an Amazon Bestseller? What inspired you to become a writer and what finally pushed you to follow that dream? Dream Travelers is a race of people who can travel to any place and time when sleeping. Think out-of-body experience. Through dreams they are able to take their consciousness anywhere, operating freely in the dreamscape. This power, since science believes dreams to have incredible benefits, lends them a psychic or super ability or two, like telepathy, telekinesis, clairvoyance, heightened senses, psychometry, levitation, etc. no sense to most t hat I teach business since I’m a fantasy writer, but before I was a full-time author I was a business professional. Shh…don’t tell anyone. I have a masters in management and an unhealthy obsession with characters who have super powers. Go figure. I currently have fifteen books publish. They are available in ebook, paperback and on audio. One series is available in Spanish, Italian and Portuguese.   INTERVIEWS I wished there was an easy three-step checklist. There are definitely things that every author can do: write a great book, use a professional editor, have an incredible cover. However, I’ll admit that this is only the beginning and much of my success has relied on marketing and networking. I built a strong newsletter following a year ago and that’s been one of the most valuable tools for me. I send out regular correspondents and when I have a sale this list is the first to hear about it. For my money, this kind of marketing has been the most effective. I also regularly have free sales and use promotional services, but they are always changing with their effectiveness so it’s important to constantly be on the lookout for the ones that will work. Yes, I’d give my car away for a Book Bub, because that giant is still the best one in this industry. It’s a foolproof way to hit the bestseller list. However, until Book Bub caves due to my incessant nagging, then I’ll be relying on Amazon, Twitter and Facebook ads. These are really some of the best marketing tools and I’ve known many authors that have had outrageous success with the right ad. Read more of our interview with Sarah Nofkke at: www.TopShelfMagazine.net TOPShelf magazine OCTOBER2017 25