down. Guglielmo had big respect for my
thoughts and trust in my skills. He
supported me when I wasted all of his
contacts, choosing to operate worldwide
without any distributors and only deal
direct with stores that trust our products
and our way of business. I want to keep
close with the REAL market. I personally
know every one of my dealers around
the world. That’s the way I love.
TRW: So where is Gurus right now?
What are your goals and what does the
future look like?
CB: Well, we’re a very young company,
but we have had good success in only
two years, so that makes us proud and
pushes us to work hard to make it
better.
Many big artists are supporting us, we
have more than 100 dealers all over the
world and we have gained some
credibility in this industry—so we are
really happy. Our future goals are not to
become too big—just what is needed to
do this awesome job with serenity,
maintain this level of passion and
possibly leave something built up for our
sons if they would love to continue what
we’re doing.
Those maybe look like simple dreams,
but trust me—it’s very hard to start up a
company in Italy and we don’t want to
bite off more than we can chew.
TRW: You mentioned artist support—
which pros are using your stuff?
CB: First, a clarification—we don’t have
any paid endorsers. I mean, we don’t
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INTERVIEW //
From Italy with Love, Tubes and Echoes: Chicco Bellini, Gurus Amps