Tone Report Weekly 199 | Page 15

FENDER TELECASTER CUST OM Widely referred to as the ‘72 Custom due to its date of release, the Telecaster Custom is a very popular variant of Leo Fender’s original design. Its primary point of departure from the standard Tele arrangement is one of the then-newly designed Wide Range humbuckers in the neck position, along with dual volume and tone controls and a three-way toggle switch. This whole arrangement was an attempt by Fender to horn in on Gibson’s fresh successes among the new wave of hard rock guitar slingers, who were all wielding humbucker-equipped Les Pauls and SGs. It was also an attempt to appease steadfastly Fender-loving players who (rightly) thought that the standard Tele neck pickup sucked, and was pretty much useless for anything remotely rocking. Sales initially failed to meet Fender’s high expectations for the model, however, despite Keith Richards adopting a black Tele Custom as his main stage guitar around 1975. By 1981 the company had discontinued it, but much like the Thinline, the Telecaster Custom was eventually revived by Fender Japan, leading to a strong resurgence in its popularity and a continuing string of reissues and reboots. ToneReport.com 15