Today's Practice: Changing the Business of Medicine TP2018Q2DigitalEditionWeb | Page 84

T E CHNOL OGY Integrative Medicine Consider instead what it would feel like to be part of a medical system soaring from the bottom to the top in global clinical outcomes and efficiencies - out perform- ing France, Australia, Germany, Canada, Sweden, Norway, the UK and Switzerland and all the other industrialized countries that we currently trail despite our over spending. Did you know they routinely use simple, proven, safe technologies for getting excellent clinical outcomes? We should keep our eyes searching as this is instructive for open-minded physicians because the metrics show the global medical enterprise is outper- forming us in several areas. Imagine a future when our standards-of-care would never tolerate 128,000 annual deaths in the United States from adverse drug reactions (prescription deaths), which roughly equates to 340-350 deaths per day. As stated in prior articles, our healthcare system is crashing a fully loaded 747 airliner everyday filled with our friends, colleagues, and family members who believe they are getting safe, effective and vetted medical care. Can you imagine the outcry from the nation and its leaders if that ever happened? The equivalent loss of life is happening every year with prescription medications. We have a moral imperative and physicians have taken an ancient oath to significantly mitigate this awful situa- tion using any & all means available. Are we really open and exploring all means available? The aviation industry invested enormous financial and human resources to achieve their brilliant and enviable safety record. Imagine what we could achieve for our patients with similar emphasis. Envision when our medical system’s reliability, and attention to detail intercedes to prevent medical misadventures as effectively as other high regret professions, such as aviation and nuclear power, where systemic errors are ruthlessly identified and crushed out of existence - ensuring that they never repeat. Imagine the relief for 200,000 American families whose loved ones will not have to die a senseless death next year from dangerous procedures when other more safe modalities could have worked first. These are our friends, family and colleagues that will be saved. Imagine when our system will routinely save the 83 Peter F. Demitry, MD, MPH “Our healthcare system is crashing a fully loaded 747 airliner everyday filled with our friends, colleagues, and family members who believe they are getting safe, effective and vetted medical care.” 340,000 American lives currently lost as the profession steps up and embraces a culture where every life really does matter, rather then merely ‘saying’ that every life matters. This will and must change as the same carnage year-over-year will cause the system to erode all credi- bility and implode. It’s starting already. Imagine what it will mean as a profession when our health-care system isn’t the fourth common cause of death in America and admission into a hospital doesn’t require a full time family advocate in attendance as the ‘real’ insurance policy for survival. To attain this brighter future, US medicine will need many more tools in its Doctors’ Bag in addition to its pharmaceutical arsenal. Visualize a dozen new modal- ities supported by clinical outcomes and evidence that could be rapidly transitioned into your clinical practice. Imagine a profession that embraces rapid safe technology transition paradigms rather than the current 14-23 years (or longer) currently needed despite FDA approval and decades of evidence to change the standard. Imagine criteria for rapid clinical adoption being based on negligible side effects, efficacy, safety and cost profiles which are openly compared with currently accepted therapies of care for your critical review. What would it be like for the insurers to add value when you decide to use these modalities and they supported you? What if the insurance ‘payor’ function left the precision of personalized practice and TODAY ’ S P R A C T I C E: C H A N G I N G T H E B US I NES S OF M EDI C I NE