Today's Practice: Changing the Business of Medicine National Edition Q1 2018 | Page 7

ARTICLE DIRECTORY 41 CANCER SURVIVORSHIP MARKETING 49 THE EVOLVING ROLE OF PRACTICE MARKETING FINANCIAL 55 EFFECTIVE BUSINESS SUCCESSION PLANNING LEGAL 59 7 KEYS TO MEDICARE AUDIT DEFENSE 65 TIPS FOR CONTESTING UNEMPLOYMENT BENEFITS TODAY’S PRA C T I C E: C HA NGI NG T HE BUS I NES S OF M EDI CINE 6