Time to Roam Magazine Issue 9 - June/July 2014 | Page 6

| upfront welcome Editor’s desk The old saying goes that a way to a man’s heart is through his stomach, so it probably comes as no surprise to anyone that the same holds true for tourists. According to the latest research, a good food and wine experience is key to delivering a good tourism experience. Recently I caught up with the head of Australia’s Tourism and Transport Forum who said a lot of overseas visitors return to Australia and rave about it because they love the food and wine. But he said we have to lift our game in promoting our culinary achievements, because it’s not an area Australia is generally well known for. When we surveyed readers earlier in the year, a large proportion asked us to include food in Time to Roam and we’re pleased to deliver on that in this issue. We welcome to the team our new food writer Gabriela Oporto who starts with a l