Third Wave Fashion // JANUARY 2014 // THE CONTENT + COMMERCE ISSUE | Page 4
editor’s letter
WELCOME TO 2014
We’re so glad to have you with us as we start what promises to be the
most exciting year in fashion tech to date.
As part of our roundup of 2013, make sure to check out our infographic
of all fashion tech funding for the year on page 36. You may be surprised
by who took home top dollar!
In this issue, we tackle one of the most important new opportunities in
business: the merging of content and commerce. With websites
publishing print magazines and newspapers building online stores, one
things is clear: the only way to win at content is to have some hand in
selling things.
We dive in deep to take a look at who’s doing it well, what ideas are
working, and what tools can make the process easier. We even start to
imagine what the magazine of the future might look like.
XO, & THE THIRD WAVE FASHION TEAM
LIZA