Third Wave Fashion // JANUARY 2014 // THE CONTENT + COMMERCE ISSUE | Page 32

// THIRD WAVE FASHION HOMEWORK ASSIGNMENT

Why be constrained by
what already exists?
Go back to your grade school days and use this page to make
some connections. Match any type(s) of content with commerce to spark new ideas.

Be bold! Color outside of the lines!

twitter posts
snapchats
blog posts
articles
books
magazines
newspaper
videos
TV shows
movies
polls
reviews
instructions
case studies
interviews
contests
open threads
facebook posts
commercials
instagram pics

AFFILIATE LINKS
COMPANY CURATED STORE
example
CUSTOMER CURATED STORE
le
mp
exa
TRADITIONAL ECOMMERCE STORE
MARKETPLACE
B2B
NON-OWNERSHIP / RENTAL
SUBSCRIPTIONS
TEXT-TO-BUY
AGGREGATION
MEMBERSHIP
SOCIAL PRODUCTION
DISCOVERY PLATFORM
SHOWROOM
GROUP BUYING
FLASH SALE
DATABASE
MASS CUSTOMIZATION
ALGORITHMIC SHOPPING

illustrations
forums
offline events
comics / cartoons
memes
product pages
webinars
live streams
lectures
games
infographics
pictures
email newsletters
press releases
white papers
podcasts
direct mailings
print ads
swag
tutorials

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