TheOverclocker Issue 37 | Page 16

How about a Core i3 6300K for instance, with just two cores and hyper-threading? A limited number of memory dividers, an un-locked Base clock as well, but a locked CPU-multiplier or partially unlocked multiplier. Surely this is a viable SKU, even if the configuration isn’t exactly the same as the one mentioned here. The point is that there’s still a market for a dual core hyperthread capable CPU that will not in any meaningful way impact on the rest of the line-up. If need be, pricing of the other SKUs could be adjusted to make space for this new CPU or alternatively it could sacrifice hyper-threading, and keep to the low side of the price range at $110 to $130 USD. Against today’s CPUs this would make it rather costly, however with that, we do receive a CPU that is cheap enough for overclocking without negatively affecting the rest of the family. As I am not privy to pricing structures and that which goes into manufacturing or selling processors, one cannot get into specifics. Suffice to say, I do believe there’s a market here which will place positive upward pressure on the other K and X CPUs within INTEL’s CPUs. In the same way that those who have experienced a performance car at any level, usually stay in that range or move up into a higher tier vehicle. Either way, the margins are better there than at the low end. I would argue that the same holds true for the DIY/enthusiast market. In a healthy market, AMD would take advantage of this situation, but at present is not a factor at all given that even the fastest current generation AMD FX CPUs are undesirable when compared to the vast majority of Core i3 products. Perhaps if not for raw CPU performance, it is because of the ancient platform on which they operate. Thus, even if the pricing of this fictional CPU did not compete well in price with AMD’s offerings, it offers a way into a significantly better eco-system over and above the performance 16 The OverClocker Issue 37 | 2016 advantages in games etc. We have established by now that high end PC gaming is the way forward for the PC gaming space as a whole. There’s simply no demand anymore for an ever faster spreadsheet processing machine within the home. Between the smartphones, tablets, notebooks and consoles, most individuals have found that they are not in need of any desktop at all. The ones that do have desktop computers have tended to be those who spend on DIY builds costing thousands. These are the very same people who buy the $180+ priced CPUs on the low side. If these users have disposable income, and having them spend it on a high end keyboards, SSDs or whatever else, how about INTEL entices them to spend that on an affordable low end K SKU CPU? It shouldn’t be this difficult to convince INTEL to reach out to even more customers at virtually no cost to the company, which again would in turn help board vendors. Between the end users, motherboard vendors and of course INTEL, there seems to be little to no communication and as a result “...there are those who would site technical reasons why this was done and how it makes sense.”