24
the World Of Hospitality
Andres Escobar
Andres Escobar Revolutions
Guest Experience at New Hotel in
Downtown Brooklyn
Eschewing a longstanding brand convention, interior
designer Andres Escobar and his team have created a
new design platform for a Holiday Inn in Downtown
Brooklyn at 300 Schermerhorn Street.
Reinforcing this cutting-edge spirit is an entry that
dramatically introduces a custom-designed Brooklyn
Bridge mosaic mural behind a full-height water
feature.
The recently inaugurated 14-story glass and brick
hotel, featuring 245 rooms, is highlighted by a
sophisticated aesthetic proposing a new experience
within the hospitality group.
“It was important that the design reflects the area’s
exciting transformation,” points out Escobar. “From
the moment guests walk through the front doors, we
want them to be delighted by the glamour of the hotel,
as well as its comfort.”
As an InterContinental Hotels Group (IHG) flagship
operated by NY Hotel Management, it is located close
to Barclays Center, Brooklyn Navy Yard and Metro
Tech. Moreover, the hotel has been designed to appeal
to a broad range of travelers, from businessmen to
techies, hipsters, celebrities and others who regard
Downtown Brooklyn as a trend-setting destination.
The lobby has been clad with natural walnut walls
suspended over macchiato quartz floors. A reception
area is highlighted by a backlit decorative chrome and
brass metal grid detail that carries over to the elevators’
interiors.
Other custom-design elements include several large
crystal prism-shaped pendant chandeliers that refract
light throughout the space.
Another surprising element is a fully landscaped
greenhouse off the lobby with an atrium that is
partially covered by shades to create soothing ambient
light. Escobar has also designed a dark azure pool with
a waterfall and glass wall overlooking a fully-equipped
gym.