The TRADE 59 - Q1 2019 | Page 69

[ I N - D E P T H Further consolidation Looking to the year ahead, it’s likely that buy-side consolidation will be spurred on as asset managers, particularly the smaller firms, struggle to absorb the costs of research in the way their larger peers have done in order to remain competitive. This was one of the major predictions from consultancy firm Deloitte, which wrote in its regulatory outlook report for 2019 that smaller asset managers have seen less benefit from absorbing the costs of research than larger buy- side powerhouses. “Smaller investment managers enjoy fewer econo- mies of scale when purchasing research, so have had to make a difficult choice between absorbing signifi- cant costs and asking their customers to pay. This new burden for smaller firms, along with other regulatory costs and competitive pressures, is likely to reinforce the trend of consolidation in the market,” Deloitte warned. Even during the first year of the MiFID II regime, the industry has seen some interesting developments in terms of how firms are strategically managing the unbundling requirements. It’s clear that unbundling has forced certain brokers to revaluate their business models. MiFID II has shone a spotlight on execution performance and quality, forcing brokers to compete based purely on those merits, and as the buy-side shrink broker lists after recalibrating the costs of pur- chasing research, there’s evidence to suggest that the sell-side is beginning to specialise in either execution or research. In November, US-based investment management and broker AllianceBernstein confirmed that it will ac- quire institutional research provider Autonomous Re- search. The move will provide Bernstein, the broking subsidiary of the $530 billion asset manager, with scale to expand and build its research business. Similarly, European equity agency broker Kepler Cheuvreux has honed in on its research business since the advent of MiFID II. The brokerage has inked several major re- search distribution deals with major institutions such as Piper Jaffray, Swedbank, UniCredit, Crédit Agricole CIB, and Rabobank, to raise its profile globally and expand its research client base. The FCA’s chief concluded in his recent speech that unbundling has indeed been one of the most debated aspects of MiFID II, but overall the impact has been positive, with regulators around the world watching | I N V E S T M E N T R E S E A R C H ] with keen eyes to see how this will play out. But perhaps the implied dip in research coverage and quali- ty, as well as the impact for brokers operating in an unbundled fashion, is yet to be truly realised. Bailey stated that the new framework has been designed to increase accountability and thus create a newly competitive market for research. But he reiterated that competition creates winners and losers. There’s no doubt that end investors have seen some financial gain as a result of unbundling, although the journey towards full transparency has only just begun. With the buy-side facing further consolidation in the wake of rising costs, while the sell-side battles to win business amid increased scrutiny on execution performance and research quality, picking apart the end results of the research unbundling conundrum may take some time. Issue 59 // TheTradeNews.com // 69