The TRADE 54 | Page 34

[ A D V E R T O R I A L ] Xetra: 20 years of firsts “A pioneer’s work is never done”: Dr. Martin Reck, managing director, Deutsche Börse AG, reflects on how one of Europe’s premier electronic trading platforms has been able to maintain its first mover status for two decades now. T oday, picturing the European securities trading landscape without Xetra seems virtually im- possible. That was not always the case: While Deutsche Börse had played a leading role on the Ger- man stock market, the European angle first came into life with the introduction of the first fully inte- grated electronic trading platform T7’s cutting-edge technology delivers ultra-low latency, robustness and safe handling of very high throughput. for German equities operated by a regulated exchange in November 1997. Right from the beginning Xetra has aimed to serve the needs of different kind of clients ranging from institutional investors, prop traders, market makers to retail investors and issuers. Now, approx- 34 TheTrade Winter 2017 imately 190 trading participants from 16 European countries, as well as from Hong Kong and the United Arab Emirates benefit from the highest liquidity in German equities and ETFs, leading to higher turnovers at more competi- tive prices in these securities than any other exchange worldwide can offer. This heterogeneous order flow coming from an internation- al diversified clientele increases the price quality and results in an attractive international instrument portfolio. Xetra holds a market share of 90 percent in Germany, and 65 percent in DAX® constitu- ents trading throughout Europe. Also, Xetra is not only world mar- ket leader in German Blue chips trading, it is the global reference market for German shares and the leading market in European ETF trading, too. The trading platform owes much of its success to its superior trading technology which has been innovated on a regular basis over the last two decades. With each new Xetra release version, Deutsche Börse has not only aimed for faster, better and more reliable technology but has provided additional, in many cases exclusive benefits for market par- ticipants, making trading on Xetra safer and more efficient. Innovative trading functionalities for different types of securities, such as equities, ETFs, funds, bonds and structured products were created to answer particular requirements partici- pants might have in certain trading situations in order to optimise the trading efficiency for everyone. One of Deutsche Börse’s latest efforts to further optimise trading efficiency on Xetra is nothing short of a revolution: the migration to the powerful state-of-the-art trading architecture T7. T7’s cutting-edge technology delivers ultra-low latency, robustness and safe handling of very high throughput.