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[ M A R K E T way we look at trading, but the most difficult is venue analysis and order routing logic because of the sheer amount of data and accuracy needed to formulate a holistic view of it,” Royal explains. At this point it’s natural to question the incentives, if any, for brokers to provide data on such a granular when the process has so many barriers. Joe Hipps, manag- ing director at Trade Informatics, says there is not enough invest- ment made in systems to make sense of the data. “Considering the fact there is a significant element of complexity in interpreting the data, the sell-side is not in a position to decide what information is rele- vant if nobody is going to use it.” In recent years, asset managers have shifted focus towards perfor- mance and execution having been driven by regulation like MiFID II and best execution practices. This shift has seen the buy-side’s interest in exactly where brokers are sending their orders grow exponentially. A N A LY S I S | S M A R T TABB Group’s most recent annual institutional equity trading transparency report revealed 49% of buy-siders are not satisfied with transparency currently provided by brokers. Of those, the majority cit- ed order routing data as the biggest area for improvement. A signifi- cant 37% of those unsatisfied are looking for further granularity spe- cifically on routed order flow, order placement and unfilled shares. Dave Weisberger, head of equities at ViableMkts, says unfilled order information is imperative for asset managers trying to analyse and understand performance while controlling the costs, conflicts of interest and keeping in line with best execution policy. “Unfilled order information is vital to the buy-side. The only way O R D E R R O U T I N G ] to tell if an agency broker is oper- ating in the interests of the client, as opposed to collecting exchange rebates for themselves, is to anal- yse all the unfilled posted orders to see if brokers have a pattern of ‘chasing the market’ that results in opportunity costs to the client,” Weisberger says. “It is important since, on balance, net of fees, the market should be indifferent between posting and taking, but brokers, quite often don’t pass through either. Without rebates or fees passed through, therefore, firms will underperform by posting instead of taking in the aggregate,” he adds. Creating real excitement As full order routing transparency continues to top the ever-growing “It’s important to bear in mind the lack of transparency allows brokers to make more money.” ROB MCGRATH, FORMER HEAD OF TRADING AT SCHRODERS, NOW FINTECH CONSULTANT Issue 53 TheTradeNews.com 57