The TRADE 52 | Page 75

[ M A R K E T unbundling, it just seems like the time is really right for a superior execution-only agency offering really to be well accepted by the buy side.” Last year, it was reported that Virtu began talks with German asset manager Union Investment in which it would execute Union’s trades on an agency basis in Eu- rope. With the KCG acquisition, Virtu could accelerate these talks and even approach more European buy-side firms. In February, Virtu said it had Eu- ropean buy-side firms “lining up” for its market making and technol- ogy services ahead of MiFID II. Where does HFT go from here? As consolidation becomes the or- der of the day in the HFT industry, this could have a disruptive impact of the rest of the marketplace. For example, with the acquisi- tion of KCG, Virtu will effectively control one fifth of the US equity market. So what does this mean for market making going forward? “Any time you have consolidation with one or two firms providing all of the liquidity, you’re more likely to see short-term volatility. You’ll also have consolidation of informa- tion, and there is a lot of value in information. With consolidation in multiple asset classes there could also be a disruption in correla- tions,” adds Rival’s D’Arco. Furthermore, with a concentra- tion of HFT firms providing market making services, it could spell a return for banks into the space, es- pecially in the current deregulatory environment in the US. “Market making is a cyclical busi- ness, and probably over the next five years we may see those banks coming back into the market mak- ing business but with a different approach to that of KCG and Virtu, for example. Ultimately we will see new initiatives based on electronic trading,” adds Thieullent. To a large extent, it seems the Jurassic period where HFT dom- inated trading will likely come to an end. As a standalone capability, HFT will likely diminish in impor- tance. But that is not to say it spells the end of all HFT firms. As men- tioned, the business model for HFT firms will have to change radically A N A LY S I S | H F T ] in order to stay profitable. The ability for those firms to embrace new investment approaches, such as machine learning and AI, to dif- ferentiate their existing capabilities will determine their success. Some in the hedge fund industry have already made headwinds in this area, with Man Group, the world’s biggest hedge fund, appointing its first head of machine learning for its GLG subsidiary. HFT has definitely become less flashy, and it will be no surprise that in five years’ time, those pred- atory HFT firms will be rebranded as technology providers. PETER FARLEY, SENIOR MARKETING STRATEGIST, MISYS “Many of these more fundamental-led strategies are already the preferred tools of many hedge funds and it is in danger of becoming a crowded space.” Issue 52 TheTradeNews.com 75