the torch Summer 2015, Issue 2 - Page 22

BOA R D profile ROGER ENRICO Baylor Health Care System Foundation board member Roger Enrico, an ironworker’s son from Minnesota, spent almost his entire career working for PepsiCo. In the 1980s, during his time as CEO of the beverage division, he guided PepsiCola to a growing share in the competitive cola market, largely through the creation of creative marketing campaigns, such as the Pepsi Challenge. He served as CEO of each of its three primary business divisions – beverages, foods and restaurants – before becoming chairman and CEO of the entire corporation in 1987. He retired from the company in 2002 after a 31-year career. Under his leadership, PepsiCo spun off its restaurant business as an independent public company, launched an initial public offering of The Pepsi Bottling Group, and acquired Tropicana Products and The Quaker Oats Company. After leaving PepsiCo, Roger served as chairman of the board of DreamWorks Animation SKG from inception as a public company in 2004 until 2012. In addition, he serves on the board of trustees of the National Geographic Society, the American Film Institute, and previously served as a trustee for Dallas Center for the Performing Arts, the Environmental Defense Fund and the Eisenhower Fellowships. “What I can say about Baylor, though, is that all my physicians have been excellent, and it reminds me very much of the excellence I’ve seen with my other physicians at the Mayo Clinic.” 22 ROGER ENRICO What Foundation project are you passionate about? How are you involved in it? After attending the February Foundation board meeting and learning about the collaboration bet ween Ca nine Compa nions for Independence® and Baylor, I was incredibly impressed with the program and the impact it would have on families and individuals living with a disability in our community. I am passionate about the program’s mission, and, as a result, I chose to invest in this effort by making a gift in support of the new center. What differentiates Baylor from other health care organizations? I am lucky in that I have not had too many health issues in my life and only have limited experience with hospitals and doctors. What I can say about Baylor, though, is that all my physicians have been excellent, and it reminds me very much of the excellence I’ve seen with my other physicians at the Mayo Clinic. What brought you to Dallas? After graduating from Babson College, I worked