The Symes Report 2 | Page 15

​At Symes Group the way we work has allowed the company to skyrocket because it fosters creativity, divergent thinking and people working to their sweet spots.

This is an exciting time to be in business and transformation is a thrilling space to be in – particularly the pursuit of a future that will see all of us contributing with meaning, purpose and passion.

But the work culture needs to adjust. What is now required is a culture that will foster total autonomy, freedom and space to think, create and cross- pollinate.

Diversity, compassion, intuition, curiosity, positivity, creativity and collaboration are essential for organisations to thrive and will require an overhaul of business as usual.

– Jessica Symes

CEO/founder Symes Group

Keys to an autonomous, creative and diverse workforce ...

• No rules/hierarchy

• No policies and procedures

• Foster a coaching culture

• No meetings – information-sharing only

• No set days of work

• Creation time: For no reason

• Creation time: For a specific reason

• Everyone is a consultant

"For creativity there has to be randomness and variety. Everyone arriving at work and leaving at the same time removes randomness and spontaneity variety."

Jessica Symes

Symes Group

CEO/Founder

"Innovation is not just reserved for so-called creatives or leaders – it is for everyone.

Those working on the front-line, day-to-day, or dealing with the products or services first-hand, are often best placed to make improvements and come up with solutions."

Sir Richard Branson

Virgin Group founder

Organisation rules of the future

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