The Philantrepreneur Journal - Page 15

TPF JOURNAL in Las Vegas. My look is distinctive because of my accessories and that is what I want to share with other people. The accessories we offer are designed to give our customers a ‘show stopping’ effect when they wear them. The Dapper Gentleman offers items that haven’t been seen by a lot of people yet.” The Dapper Gentleman is an online and brick and mortar clothier that partners with a host of fashion distributors. The Company specializes in retailing distinguished fashion items including suits, ties, lapel accessories, designer socks, pocket squares, dress shirts, cuff links, children’s clothing and watches. In addition to its products, The Dapper Gentleman also offers personalized styling services and consultation. “I began by creating partnerships with other up and coming minority-owned fashion designers. From there, Miami-based fine accessory clothier Sebastian Cruz Courture presented me a franchise opportunity that allowed me to distribute their product line through my company, The Dapper Gentleman. Now we are doing front-end marketing for a host of companies and the list continues to grow.” Aggressive marketing and a strong social media presence coupled with an emphasis on outstanding customer service have fueled an ongoing buzz around The Dapper Gentleman since it started doing business. Lapel flowers and unique pocket squares are their biggest sellers to date. Providing distinctive accessories for weddings has also become one of its most lucrative niches. “There is only one other company out there that is selling lapel flowers and our customers are really enjoying them. “Many of the ensembles we have published on the social networks are getting rave reviews and that has also been great for business. Things have been moving very quickly and these are some exciting times.” Whitby’s attention to the personal aspect of the fashion industry has also been pivotal to the success that The Dapper Gentleman has enjoyed thus far. “You don’t build a clientele, you build relationships. Relationships are valuable to me and the service-oriented culture of The Dapper Gentleman is a reflection of my love for people. If you can show people that you care about them, it will dramatically improve your business.” “One of my clients is a celebrity and he recently called me at the last minute because he needed help preparing for a red carpet event. Even though my schedule was completely full, I found a way to fly into Los Angeles and get him ready. 15 and that is what I want to share with other people. The accessories we offer are designed to give our customers a ‘show stopping’ effect when they wear them. The Dapper Gentleman offers items ]][&]Y[Y[HHو[HY] 'BH\\[[X[\[ۛ[H[X[[ܝ\Y\]\\]Hو\[ۂ\X]ܜˈH\[HXX[^\[]Z[[\[Z\Y\[ۈ][\[Y[Z]Y\\[X\ܚY\\Yۙ\]]X\\\œ\Y[[[&\[[]\ˈ[Y][ۈ]XH\\[[X[[›ٙ\\ۘ[^Y[[\X\[ۜ[][ۋ'HY[HܙX][\\\]\\[Z[Z[ܚ]K[ۙY\[ۈ\Yۙ\ˈB\KZX[ZKX\Y[HX\ܞHY\X\X[ܝ^\\H\[YYHH[\Hܝ[]H][YYH\X]HZ\X[BY^H\[KH\\[[X[H\H[۝ Y[X\][܈Hو\[Y\[H\۝[Y\ܛ˸'BYܙ\]HX\][[HۙX[YYXB\[H\Y][[\\\ۈ][[\Y\\XH]HY[Y[ۙ[^\[H\\[[X[[H]\Y[˜\[\ˈ\[\[[\]YH]]X\\˜\HZ\Y\[\]KݚY[\[]BX\ܚY\܈Y[\[XYHۙHو]›[Xܘ]]HX\˂'\H\ۛHۙH\\[H]\H]\[[\[\[\\Y\\HX[B[Z[[K8'X[HوH[[X\H]HX\YۈHX[]ܚ\H][]H]Y]˜[]\[Y[ܙX]܈\[\ˈ[]BY[[ݚ[\H]ZXH[\H\HYH^][[Y\˸'B]x&\][[ۈH\ۘ[\XوB\[ۈ[\H\[Y[][HX\]H\\[[X[\[YY\\'[H۸&]Z[HY[[K[HZ[[][ۜ\˂[][ۜ\\H[XXHYH[H\XK[ܚY[Y[\HوH\\[[X[\HYX[ۈو^HݙH܈[KY[H[[B][H\HX][K][[X]X[H[\ݙB[\\[\˸'BHSSTSUTTSHH  H