Webinars
Topics
Days
2
Calling all Entrepreneurs & Nonprofits
Learn the Why, What and How of
Fundraising and Selling
Presenter: Ellen Bristol
TUESDAY FEBRUARY 23
9 AM PST
CLICK HERE TO REGISTER
Fundraising the SMART Way™
the Evidence of a Need for Change
According to Giving USA, charitable giving is up to pre-recession
levels if not higher. Good news, right? Well, it depends. Other major
studies note we’re losing 105 donors for every 100 donors acquired.
Even our research, Leaky Bucket Assessment for Effective
Fundraising, shows surprising and dismaying insights into the
productivity of fundraising, such as a industry-wide lack of the
benchmarks, metrics, guidelines and reporting methods needed to
create predictable, consistent income growth at manageable costs.
The data tell us we really need a revolution in fundraising, especially in
the way we manage it.
Learn the Why, What and How of Fundraising!
•Why setting clear, documented performance expectations improves
fundraising results
•How leadership responds to undesirable fundraising results, and why
it matters
•What risks are associated with the use of fundraising time, and how
pursuing the wrong prospects wastes irreplaceable resources.
•How you can utilize powerful yet simple metrics to drive continuous
improve
The data was derived from the Leaky Bucket Assessment which over
several years has gathered over 1,000 responses.
Only
$29
each
THURSDAY FEBRUARY 25
9AM PST
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Selling the SMART Way®:
The Science that Makes the Art of Selling Possible
Sales is the single most strategic function of every business, yet it’s
often managed as a tactical afterthought. This is a serious problem
especially for small businesses providing expert services. Don’t let it
take the back seat to the so-called “real” work - without sales, you
can’t keep your doors open or delive