The Perfect Gentleman Issue 6 - Page 4

GENTLEMAN NEWS Unilever purchases Dollar Shave Club The consumer goods giant Unilever spent a reported $ 1 Billion to purchase the Dollar Shave Club. This means Unilever is now in prime position to try & take on it's arch rival Procter & Gamble. Sad to see Dollar Shave Club go but Let Battle Commence! Lynx is Back The staple of teenagers grooming regime's of the 90s & early 00s. The pungent body spray is back to try and claim a place in the rapidly growing Men's Grooming market. They are smartening up their image though. (Lynx is know as Axe in some markets) The Rise & Fall of Cargo Shorts Glenfiddich Menswear Following in the footsteps of Kalashnikov of unusual brands that are starting Menswear lines.. We have Glenfiddich the whiskey brand stepping into the world. All we can say is we hope each piece comes with a free bottle! 4 It seems that Cargo Shorts are no longer in favour, especially with the Ladies. According to Nicole Hong writing in The Wall Street Journal, that there are battle lines being drawn? What are your thoughts, Ladies & Gentlemen?