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The Return of National Home Security Month
»»Having established
success and gained growing
support over the past few years,
National Home Security Month
will return again in October,
highlighting the importance of
home security to homeowners
across the UK.
Research shows that as the
evenings turn darker, burglaries
increase, with household thefts
rising by 5% in the week the
clocks go back, Halloween seeing
a 160% increase in thefts, and
Bonfire Night being the worst
day of the year for burglaries. As
a result, National Home Security
Month is designed to help
locksmiths with the demand
for security products over the
autumn and winter months.
Sponsored by Yale, the
nationwide campaign is now in
its third year and focuses around
weekly themes on different
aspects of home security,
delivering valuable advice to
consumers via a dedicated
microsite, social media and
marketing activities.
The campaign will kick-off
in the first week of October
with a series of hints and tips
highlighting ways consumers
can keep their homes, families
and possessions safe.
The focus for the second
week is ensuring door and
window security is up to scratch,
which provides locksmiths
with the perfect opportunity
to champion British Standard
locking solutions.
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Quality
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Robust design with dual finish (SS and PB)
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Approved and tested for use on 30 and 60 minute
timber fire doors
Fully tested to EN12209 and CE Marked
Reliability
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Suitable for heavy traffic, Category of Use Grade 2
Tested to over 1 Million Cycles
10 year Guarantee
2.5” and 3” for use with unsprung bolt-through
lever furniture
Week three looks at how
to protect valuables inside
the home, and therefore
locksmiths should consider
promoting burglar alarms and
home safes during this period
of the campaign.
The great outdoors will then
provide the focus in week
four. This gives locksmiths
the opportunity to increase
add-on sales with products
such as padlocks, anchors and
hasps.
The final week of the
campaign focuses on smart
security and looks at the latest
security gadgets locksmiths
should be offering to increase
profits.
For further information visit
www.homesecuritymonth.
com or contact info@
homesecuritymonth.com
EVOLUTION
OF THE
TUBULAR HD
TM
Expertise
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Cost effective
Easy to install
Designed by UNION in the UK
www.uniononline.co.uk I Call us on: 0845 223 2124 I Follow us on Twitter: @assaabloyukltd
HDTL Locksmith Journal half page.indd 1
18/08/2015 13:16:03
locksmithjournal.co.uk | SEP/OCT 2015
Sponsored by TradeLocks