The Light - An Alumni Publication Winter 2014/2015 | Page 28

NEW & NOTEWORTHY
CHARLES CADIGAN CHOSEN TO LEAD EXTERNAL AFFAIRS TEAM
YFU USA is excited to welcome Charles Cadigan to our leadership team as Vice
President of External Affairs, overseeing marketing, communications, development,
and alumni engagement. Cadigan joins YFU with more than 30 years of professional
experience, having most recently served as Director of Corporate Sponsorship for the
Global Exploration Fund at the National Geographic Society. Read the full story here.
A NEW YFU GLOBAL BRAND IS COMING! 
At the recent YFU International Conference in
Germany, a Global Brand Committee officially
introduced elements of a new brand that will for the
first time in YFU USA’s history ensure that all YFU
offices around the world share a unified identity. 
Previews of the brand aesthetic, messaging,
and logo were enthusiastically received by all
international countries present at the conference.
The final design components will be worked on
through February, and YFU global offices will
begin transitioning elements of this new brand into
materials throughout the course of 2015, maybe
even in the next issue of The L