The Light - An Alumni Publication Winter 2014/2015 - Page 28

NEW & NOTEWORTHY CHARLES CADIGAN CHOSEN TO LEAD EXTERNAL AFFAIRS TEAM YFU USA is excited to welcome Charles Cadigan to our leadership team as Vice President of External Affairs, overseeing marketing, communications, development, and alumni engagement. Cadigan joins YFU with more than 30 years of professional experience, having most recently served as Director of Corporate Sponsorship for the Global Exploration Fund at the National Geographic Society. Read the full story here. A NEW YFU GLOBAL BRAND IS COMING!  At the recent YFU International Conference in Germany, a Global Brand Committee officially introduced elements of a new brand that will for the first time in YFU USA’s history ensure that all YFU offices around the world share a unified identity.  Previews of the brand aesthetic, messaging, and logo were enthusiastically received by all international countries present at the conference. The final design components will be worked on through February, and YFU global offices will begin transitioning elements of this new brand into materials throughout the course of 2015, maybe even in the next issue of The L