The Journal of mHealth Vol 1 Issue 1 (Feb 2014) | Page 6

mHealth...A Global Market

mHealth...

The global mHealth market is
growing at a rapid pace. A report published by Kalorama in
2013 [1] suggests that the size
of the market grew by 237%
within the five-year period from
2008. With similar predictions
being made for the market in
the near future, digital healthcare looks set to be a significant
element of the wider healthcare
market, sooner rather than later.
The same report describes the
market as still being in its infancy, considered to be small to

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February 2014

A Global Market

moderate in size. However, the
effectiveness of the solutions
on offer are providing benefits
that can be valued far beyond
the capitalisation figures suggest.
“Currently mobile penetration
is reaching saturation in developed markets and is rapidly
increasing in developing markets such as Asia-Pacific, Latin
America and Africa. Moreover,
increasing exposure to smartphones along with 3G and 4G

networks is futher boosting
the rate of adoption of mobile devices across markets
and particularily in healthcare
systems. Furthermore, a shift
can be observed from hospitalcare to personal-care as mobile
healthcare systems are providing seamless support and care
to patients irrespective of their
locations. On top of that, the
advent of a new generation of
connected medical devices and
personal health tracking monitors are making it easier for