The Gentleman Magazine Issue 4 | August/September | Page 51

SANTANDER LAUNCHES THE WORLD ELITE MASTERCARD ®
HASSELBLAD ’ S FIRST STORE
SANTANDER LAUNCHES THE WORLD ELITE MASTERCARD ®
Santander announces the launch of the new World Elite MasterCard for Select and Private customers . The credit card is designed to offer a world of travel benefits , making it an ideal companion for our customers wherever they are in the world .
The credit card offers : unlimited access to over 800 Lounge Key airport lounges worldwide ; free access to over one million global Wi-Fi hotspots through Boingo ; a 40 % online discount on Santander travel insurance ; global 24-hour support ; emergency cash and card services ; no foreign exchange fees for card purchases abroad when paying in the local currency ; as well as a concierge service to help customers arrange and book anything from events to holidays .
This credit card also offers 0.5 % cashback on a maximum spend of up to £ 3,000 per month ( equivalent to £ 15 per month ) and a competitive 0 % on purchases and balance transfers for a period of 18 months . Available as a contactless card , it is all included for a £ 15 monthly fee .
Andy Warren , Head of Select & Private Marketing , commented :
“ The Santander World Elite MasterCard offers cardholders a unique experience when they travel , with access to some of the most sought after benefits , combined with a personal service . Having listened to our customers and understood what they value most , we are pleased to offer a credit card providing onhand support and unlocking a world of new experiences when travelling , whether for business or for leisure .
“ As we continue to grow and enhance our Select proposition , and as we launch our Santander Private service , this is the next step in helping our customers get a little more out of life .”

HASSELBLAD ’ S FIRST STORE

Hasselblad has opened its first own retail store . The store will be located at Fotografiska in Stockholm , a centre for contemporary photography . The Hasselblad store will be home to a full range of Hasselblad cameras , lenses and products , while encouraging visitors to explore the Hasselblad brand .
Hasselblad and Fotografiska represent and showcase the world ’ s best photography . The collaboration will enable Hasselblad and Fotografiska to provide access to a full range of Hasselblad cameras , while also sharing their joint knowledge on the expertise and art of photography . The two companies will also partner to host inspirational photography workshops to help develop both amateur and professional photographers ’ skills .
Johan Åhlén , Chief Marketing Officer of Hasselblad , said : “ Our cameras were born from a love of photography and we are excited to partner with Fotografiska to spread our passion and inspire a more conscious world through the power of photography . Our new store and workshops represent our commitment to Hasselblad users and our desire to enhance the future of photography .”
Per Broman , founder of Fotografiska , said : “ We are honoured to collaborate with an iconic Swedish camera brand like Hasselblad on the opening of its first store . We share the same values and devotion for photography and together with Hasselblad ’ s renowned technical excellence and creative vision , we aim to welcome photography enthusiasts around the world . It is a perfect match for our 535 000 guests who visit us every year for inspiration via the very inclusive art form of photography .”
The shop will be located at the entrance of Fotografiska , an international meeting place where everything revolves around photography . The museum has an exhibition space of 2,500 square meters , and features four major exhibitions per year and approximately 15-20 minor exhibitions . Past exhibitions have showcased the work of Annie Leibovitz , David LaChapelle , Anton Corbijn as well as Hasselblad ambassador ’ s Erik Johansson , Hans Strand and Cooper & Gorfer .
To discover more about the collaboration , visit fotografiska . eu / Hasselblad .
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