The Gentleman Magazine Issue 3 | June/July | Page 49

Panasonic Announce Its ‘4K Pro’ EZ1002 and EZ952 OLED TVs
Panasonic has announced that its ‘4K Pro’ EZ1002 and EZ952
OLED TVs have been certified as Ultra HD Premium and
received THX 4K certification thanks to their combination
of cutting-edge image processing and next-generation OLED
panels. Both TVs have also completed a rigorous tuning process
with Hollywood giant, Deluxe, to ensure that they accurately
reflect the creative intent. Deluxe is a global leader in digital
services and technology for content creation and delivery.
Ready for Hollywood
Since our clients trust us to ensure that consistency of
experience we need to be really comfortable. After putting this
TV through its paces, we are confident that it does – throughout
post-production and right to the consumer.”
Yasushi Murayama, head of Panasonic’s European TV business,
said, “We are delighted to be working with Deluxe, and creative
artists of the highest calibre, to ensure that our consumers
really do get to see exactly what the filmmakers intended.
Top colourists, image scientists and engineers at Deluxe’s
Company 3, EFILM, and Encore post-production companies
worked with Panasonic to tune and test the 4K Pro EZ1002
and EZ952 OLED TVs. They have also approved the EZ1002
for use as a client reference monitor for colour grading sessions
on blockbuster feature films and high-end television episodics
across their facilities. Panasonic’s plasma TVs have for a long time been widely used
in film production, and we are honoured that Deluxe will use
the EZ1002 OLED TV as a client monitor option in its facilities.
It’s a testament to our engineers and the knowhow we have built
up over the years, that our OLED TVs are now able to deliver
picture quality which meets their stringent requirements for a
professional environment.”
The company’s creative artists consistently contribute to the
most acclaimed movies, TV shows and advertising in the
industry, including 13 of the films nominated for Academy
Awards this year and 50 percent of the commercials that aired
during the recent Super Bowl. Deluxe is also a pioneer in HDR,
having already mastered more than 16 episodic titles in this
brilliant new format. Ultra HD Premium Certification
Stefan Sonnenfeld, Chief Creative Officer of Deluxe and
Founder of Company 3, said, “Colour has a latent power; its
ability to evoke emotions that help filmmakers tell stories. If
you aren’t seeing colour as it was intended, you aren’t getting
the experience that was intended. Until now there hasn’t been
an affordable way to present multiple formats consistently in a
way that we can approve. The Panasonic EZ1002 TV is a major
breakthrough, delivering consistently with the parameters and
characteristics we see on professional-grade monitors that our
colourists are referencing.”
“We couldn’t be more excited to work with a partner like
Panasonic who recognises the seriousness of what we require
in terms of colourimetry and has collaborated with us to tune
and rigorously test the technology.
Panasonic further announced that both the EZ1002 and EZ952
OLED TVs meet the stringent standards of the UHD Alliance’s
highest ‘Ultra HD Premium’ specifications, updated for 2017[i]
.
The inter-industry UHD Alliance (UHDA) group - which
is composed of leading film studios, consumer electronics
manufacturers, content distributors and technology companies
- has assessed the new Panasonic EZ1002 and EZ952 as meeting
a whole range of tough picture performance criteria. This takes
in everything from resolution and high dynamic range (HDR)
performance to image precision, wide colour gamuts and more
besides.
THX also agrees
As well as securing the highest Ultra HD Premium grade from
the UHDA, both OLED TVs have earned 4K Certification
from a renowned independent quality assurance group, THX -
a recognition of picture quality and accuracy that precious few
TVs achieve.
The Gentleman Magazine | 49