The Farmers Mart Oct-Nov 2018 - Issue 59 | Page 6

6 FARM NEWS OCT/NOV 2018 • farmers-mart.co.uk LONGEVITY IS KEY, WITH A COMMITMENT TO EXCEL Farmstar is seeped with history, having been established for nearly 30 years. They now have four depots in Newark, Market Weighton, Brigg and their Head Office at Marr, Doncaster. They have also extended their presence, to include offices at the York and Newark livestock markets. This enables customers to collect pre ordered parts and also purchase general supplies. Customers can speak to fully experienced Farmstar Sales personnel, who are able to discuss their requirements and business needs going forward. FARMSTAR supplies many leading brands of machinery including Case, Manitou, Kver- neland and Kubota, across the depots. Farmstar has evolved mas- sively alongside the agricultural industry over the years and has continued to progress year on year. The business has success- fully grown due to their in-depth knowledge of industry leading machinery and equipment. This knowledge sits alongside the basic fundamental business prin- ciples, which Farmstar started out with, ensuring they maintain a hands-on approach whilst delivery first class Service and Parts back up. Having witnessed farming families grow, Farmstar is proud to say that many customers have become friends over the years, as well and business partner and Farmstar is now working with third generations on some farms. ‘ We have a Sales Team which is stronger than it’s ever been, and this is backed by Service and Parts departments who are 100% committed to first class customer satisfaction ’ ‘ Farmstar’s phenomenal supplier relationships enable the company to offer regular customer incentives ’ It is the longevity and trust in Farmstar that has enabled Andrew Waddington, Managing Director and the whole team across all four of the depots, to push the business forward in demanding economic times. They run highly skilled, expe- rienced Service teams at each of the depots as well as Parts departments. Going forward, towards the end of this year, Farmstar plans to integrate an online Parts ordering system on to their brand-new web- site. Their dynamic website has just been launched, having been re-designed as part of the company’s new Marketing strategy. Facebook is also now a direct selling route and gives customers a daily insight in to the business. Farmstar’s phenomenal supplier relationships enable the company to offer regular customer incen- tives, such as the recent online offer on GPS bundles. Andrew Waddington says “It is imperative that the customers benefit imme- diately, from all of the excellent deals we are able to negotiate with our suppliers. “Showing these in real time on social media is an excellent way to do this and we feel the time is right now for us to fully engage with our customers via our online presence. We have a Sales Team which is stronger than it’s ever been, and this is backed by Ser- vice and Parts departments who are 100% committed to first class customer satisfaction. An out- standing online presence would complete our offering.” Going forward Farmstar is excit- ed about the new AFS technology which will be available on the CASE Axialflow combine harvest- ers. Using the CASE guidance sys- tems means less fuel, fewer inputs and less time. Case IH RTK reliably delivers a 2.5 cm pass-to-pass and year-after-year accuracy and is available as part of our Advanced Farming Systems at Farmstar. The new website is now available at www.farmstar.co.uk