The Doppler Quarterly Winter 2019 | Page 57

A third area ripe for transformation is electronic health records (EHRs). This application has been the holy grail of healthcare providers, patients and insurers for decades. Until now, initiatives have been held back by privacy concerns and network connectivity issues. There are no immediate solutions ready to break through, but if stakeholders could agree on a system incorporating blockchain, it would be a game changer for many. Do Not Pave the Cow Path How can companies prepare for a future based on blockchain? First, they should look at blockchain from a business perspective. They should think about applications that could benefit from the systematic transfer of information, records or logs. They should examine chains of custody and chains of events. They should come up with applications they can develop out of the box that create new pro- cesses, rather than just “pave the cow path” by putting existing processes on a block- chain platform. Second, they should conduct education campaigns within the organization about what blockchain really is and how it can benefit the company. Explain the difference between blockchain and cryptocurrency. Separate the business prospects from the hype. Finally, they should look into what other industries are doing to leverage blockchain technology. Your company might be the first in your industry to take a serious look at what blockchain can do, but firms in other industries will be testing it out. See how their plans are shaping up and try to incorporate the lessons they are learning into your own projects. Conclusion It may be years before blockchain takes hold in a big way, but that time is coming. Cloud faced plenty of obstacles early in its history before emerging as an essential technology for the future. Blockchain likely will, too, and earlier rather than later. The interest is there, the energy is there and key companies are exploring ways to make it work. WINTER 2019 | THE DOPPLER | 55