NETFLIX VS . BLOCKBUSTER ( 1998 - 2016 )
NETFLIX REVENUE BLOCKBUSTER REVENUE
$ 10 BILLION
$ 8 BILLION
$ 7.5 BILLION
$ 5 BILLION
2000 : Blockbuster declines to purchase Netflix for $ 50 million
$ 2.5 BILLION
2007 : Netflix launches streaming platform
$ 0
BANKRUPT
2000 2004 2008 2012 2016
Don ’ t let short-term pain hinder long-term growth .
Netflix disrupted its own business model , taking advantage of the changing technology landscape - but it wasn ’ t easy . When Netflix shifted exclusively to streaming instead of DVDs in 2011 , its share price plunged by over 80 %. Few boards are willing to endure that kind of pain .
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