The Doppler Quarterly Summer 2017 | Page 33

The Providers See It Core to the financial sector’s movement to cloud computing is the enablement from the public cloud providers themselves. AWS, knowing where their bread is buttered, has launched a marketing area that is focused just on this vertical. Cloud Technology Partners is an AWS Financial Services Competency member and has enabled AWS to implement solutions that can be customized for a spe- cific client and sets of requirements. Again, each financial services company is looking to stand out from the crowd to gain competitive advantage. Thus inno- vation and customization are often needed from both the cloud provider, as well as professional services. Despite the competitive advantages for financial services companies to embrace and utilize public cloud, it’s still believed that only about 7 percent of the workloads are in the public cloud in this sector. That’s greater than most other verticals, but there is a lot of work to do to before financial services firms reach their value goals. It’s still believed that only about 7 percent of financial services workloads are in the public cloud. SUMMER 2017 | THE DOPPLER | 31