The Corridor Journal of Strategic Alliances Long Island - Global | Page 12

MANUFACTURING
& TECHNOLOGY

SVAM’s Global Workforce Model

“Correct Shoring” Success
By Vivian Leber
Anil Kapoor, President and CEO of SVAM, had an epiphany
some 15 years ago, after he bid on a contract to provide
IT staffing at the project’s cost. He did so in the hope of
winning the customer’s loyalty. However, a still lower-bid
came in—from India--to win that job. Top programmers
in India earn one-third the wages of their American
counterparts.
Kapoor pivoted to a new hybrid business model, which
he terms “Correct Shoring,” and SVAM launched its IT
Solutions to augment its staffing services. In the hybrid
model, leadership and project management at headquarters
in Great Neck, NY, would create the architecture for each
new project, while the offshore (in India) and near-shore (in
Mexico) technical teams would engineer it and write code.
“Globalization is here to stay,” Kapoor says.
Then, when 9-11 caused business to fall off a cliff, SVAM
had to cut its staff from 300 to 68 people, Kapoor recalls.
“I would have had difficulty surviving at all, if I had not
created this offshore model. I was able not only to survive,
but to grow. So instead of viewing it as sending U.S. jobs
overseas, in my mind, we save the jobs here and create
wealth. And we pay US taxes on all our global income,
wherever we earn it.”
Today, SVAM has a global network of technology
professionals--45 senior managers and project leaders
in Great Neck put together all the processes; then teams
under a CTO collaborate at the client site. There are
300 contract programmers, systems administrators and
engineers around the US, 150 in India, and 130 in Mexico.
“We can work around the clock and bring the economies
of the developing world here, to the customer’s benefit.”
SVAM’s Solutions and Products groups leverage one
another, Kapoor adds. “Seamless integration of work
systems give us an edge over competition.”
He cites several SVAM products as integrated solutions.
StartUP NY at Stony Brook University is a client of its
ProTrack Plus, an enterprise management portal. Stony
Brook must manage several hundred leads for potential
acceptance to the NYS-funded business accelerator
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program (which offers sizable tax benefits to startup
companies). ProTrack provides a dashboard and case
management work system that tracks it all.

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