The Contributor | Page 48

ATLANTIS GAMES What is it about? Atlantis Games was the first private limited company to be founded under the licensed agreement between NHTV Business and the city of council of Breda. The company develops entertainment and serious/applied games for external clients. Both profit and non-profit organizations may approach Atlantis Games for the development of games and apps on different platforms. The company offers jobs to IGAD alumni, giving them an opportunity to gain experience in entrepreneurship before setting up their own company. It also provides a number of internships for IGAD students. 48 THE CONTRIBUTOR Recent news On the 23rd of January Alderman Bergkamp launched an interactive projection that will be shown in the Spanjaardsgat, Breda for the next two years. It is a 3D projection showing several different aspects connected to Breda such as architecture and art. The exciting aspect will include a live game, which can be played with a free app on the walls of the building. AKV I St. Joost (Avans) made the artistic design of the projection. NHTV Game Academy took care of the technical translation and the interactive game in the projection. Creative Lab What is it about? Creative Lab is an open forum, which strives to create a synergy between theory and practice, which explores collective ideas and reflects upon the continuous flux of knowledge, information and transformation of media. A few times a year Creative Lab organizes inspirational talks where students and alumni share personal creative ideas they have obtained either during their education or in their working field. Companies are also invited to share recent trends and developments in their industry. Creative Lab is also a place where both creative thinkers and creative designers work together on their own ideas, turning them into reality. Recent news Recently the coordinator of Creative Lab, Oscar Bastiaens, held a TEDx talk in Dordrecht titled “The Super System of Signs”. It was about the way people are becoming more dependent on a system of signs helping us to understand the world we are living in. Oscar is a researcher in the field of Digital Semiotics and his talk is closely related to that topic. What happens when we are unable to distinct the real from the virtual? In the video of Oscar’s TEDx talk shown above, you can find out how semiotics can help us to draw the line. THE CONTRIBUTOR 49